“How to Open an Amazon Seller Account in the UK: Step-by-Step Guide + Documents [2025]”

How to Open an Amazon Seller Account in the United Kingdom and What Documents Required?

Your 2025 Step-by-Step Guide to Selling on Amazon UK

Learn how to open an Amazon Seller Account in the United Kingdom. Step-by-step guide including documents required, setup costs, verification, and selling tips.


🔍 Introduction to Amazon Selling in the UK

Selling on Amazon UK is a massive opportunity for individuals, startups, and established businesses. With millions of daily active buyers, Amazon gives you access to a ready-made marketplace and trusted infrastructure.

Why Sell on Amazon UK?

  • Reach a large, diverse customer base across the UK and Europe
  • Use Amazon’s fulfillment (FBA) or handle your own (FBM)
  • Sell physical or digital products 24/7

Opportunities for UK-Based Sellers

Whether you’re selling handmade crafts or private-label goods, Amazon offers:

  • Low startup costs
  • Easy product listing
  • Analytics and ad tools
  • Global expansion options

📦 Amazon Seller Account Types Explained

Individual vs. Professional Account

FeatureIndividualProfessional
Monthly FeeÂŁ0ÂŁ25 (excl. VAT)
Per-Item FeeÂŁ0.75/itemÂŁ0/item
Product Ads❌✅
Bulk Listings❌✅
Best ForCasual sellersBusinesses & high-volume sellers

Which One Should You Choose?

  • Choose Individual if you sell fewer than 35 items/month
  • Choose Professional if you want access to more features

🛠️ Step-by-Step Guide to Open an Amazon Seller Account (UK)

Step 1: Visit Seller Central UK

Go to sell.amazon.co.uk. Click “Sign Up” or “Start Selling.”

Step 2: Choose Account Type

Select Individual or Professional, depending on your business goals.

Step 3: Enter Personal & Business Details

You’ll be asked for:

  • Legal name
  • Phone number
  • Business address
  • National ID (passport, driver’s license)

Step 4: Identity & Business Verification

Amazon requires uploaded documents to verify your identity and address.

Step 5: Set Up Billing & Tax Info

Add a UK-based bank account and credit card for fees and payments.

Step 6: Store Setup and Product Listings

Name your store, upload a logo, write a business description, and begin adding your products!


đź“„ Required Documents to Open Amazon Seller Account UK

Identity Verification Documents

  • Valid Passport or Driver’s License (clear scan, not expired)

Proof of Address Documents

  • Utility bill (electric, water, gas) or bank statement
  • Must be dated within the last 90 days

Business Registration Certificate

  • Required for limited companies or registered businesses
  • Not needed for sole traders

Bank Account and Credit Card

  • Must be in your name or company name
  • Accepted in GBP currency

🔍 Amazon UK Seller Verification Process

What Happens After Document Submission

  • Amazon reviews your application within 1–5 working days
  • You may receive a verification email or request for more documents

Common Reasons for Verification Failure

  • Blurry or expired documents
  • Mismatched info (e.g., name on ID vs. bank account)
  • Incomplete forms

⚡ Tips to Get Verified Quickly

  • Scan documents clearly (PDF format recommended)
  • Use the same address on all documents
  • Avoid using outdated or cropped IDs

Pro tip: Use a utility bill (not mobile phone) for better chances of approval.


🏪 Setting Up Your Seller Profile and Storefront

After approval, personalize your store:

  • Upload a brand logo
  • Write a clear store description
  • Choose your shipping methods
  • Add SEO-rich product titles and images

đź’Ľ Tax and Legal Considerations for UK Sellers

VAT Registration Requirements

  • You must register if turnover exceeds ÂŁ85,000/year
  • You can voluntarily register earlier

Business Structure

  • Sole Trader, Limited Company, or Partnership
  • Must match with HMRC registration if applicable

HMRC Reporting

  • Keep clear records for self-assessment
  • Pay tax quarterly or annually, depending on setup

⚠️ Common Mistakes to Avoid During Registration

  • Uploading unclear documents
  • Forgetting to verify phone or email
  • Not matching names across all platforms

Always double-check the name, address, and payment info before submission.


âť“ FAQs About Opening Amazon Seller Account in the UK

Q1: Is a UK address mandatory?
Yes. You need a UK address for account and tax purposes.

Q2: Can I sell from overseas?
Yes, but you’ll need a UK bank account and tax number.

Q3: How long does verification take?
Usually 1–5 business days if documents are correct.

Q4: Can I use my personal bank account?
Yes, if you’re a sole trader. Businesses should use a company account.

Q5: What fees apply to sellers in the UK?

  • ÂŁ0.75/item for individuals
  • ÂŁ25/month for professional accounts
  • Referral fees (category-specific)

Q6: Is VAT mandatory for all sellers?
No, only if you meet the threshold or want to claim input tax.


âś… Final Thoughts: Start Selling on Amazon UK Today

Opening an Amazon Seller Account in the United Kingdom is straightforward—but requires care with documents, setup, and verification.

With the right information and preparation, you’ll be up and selling in no time. Whether you’re a side hustler or serious entrepreneur, Amazon UK is your gateway to e-commerce success.

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